Successful nonprofits empower everyone to communicate. Making that happen starts with you. Are you delivering an inspiring message? If you want others to spread the word (and you do!), you have to deliver a clear, easily repeatable message.
I call that message your Vision. It is the big dream that you care deeply about. It is easy for others to understand. They get it and they want to help!
Discover your Vision message by asking yourself these questions:
- What is the problem you’d give your life to solve?
- What would have to happen for your organization to go out of business?
- What would the world look like if your work was done?
- What would you do if money was no object?
- What was your founder’s dream?
These are big questions. Exploring them gives you (and your organization) a broader perspective. It’s so easy to get caught up in the details and forget the big view. Exploring these questions will inspire you! When you discover your Vision and share it with others, the magic begins.
Vision is a dream for you to share. It’s the secret to building a bigger, better organization.